Living La Vie Bleu de Vous
While we've spent lots of time contemplating how French girls do their hair, wear lipstick, and throw dinner parties, we've virtually never thought about how they bikini — until now. Bleu de Vous is the brainchild of French femme Chloe Lecareux, and it's the beach equivalent of a baguette and a striped tee. Quintessentially feminine with modern, sexy twists, the suits are crafted in Mauritius of luxe Italian fabrics, and they absolutely drip with glamour. From teeny triangle two-pieces to seriously sculpted monokinis, it's officially time to consider the French factor when you're suiting up. Here are a few of our favorite styles fresh from the brand's sun-drenched Insta feed.
The Brigitte Bardot charm of the St. Tropez bikini isn't lost on us — there's an alluring demureness to the gingham checked separates, which scream 'screen siren' no matter what shore you're on.
Looking to sex things up? Put a ring on it, à la the Bahama bikini.
There's a fierceness in the design approach, evidenced here in this killer monokini, that telegraphs that cool-girl French thing we're always striving for.
You'd think a pink bikini might be too girly, but as you can see here in the St. Tropez, it's still dead-on sexy.
Going for the gold has never looked so effortless.