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31 Dec

The It Accessory of 2018? It Might Surprise You

Posted by Bikini Owner in Fanny Factory, fanny pack, festival style


A post shared by Fanny Factory (@fannyfactory) on


Chokers. Flannel shirts. Ripped-up jeans. Clearly, the ’90s have enjoyed a major comeback this year — and if the runways are any indication, this renaissance of Gen X style isn't going anywhere soon  If there's an accessory that embodies the entire 90210 era, it's the fanny pack — and guess what? It's back. Fanny Factory is single-handedly urging people to #bringbackthepack, churning out colorful hip packs that have all the nostalgic charm you'd expect with a few modern updates. Smartly engineered to hug your hips like your favorite jeans, the Fanny Factory take on the pack isn't overly baggy, and its rounded shape holds literally all you need for a day (or night) out in the world. 

Fanny packs hit the festival circuit pretty hard this past year, and we're pretty sure 2018 will be no different. They make total sense on long, hot days when you only need a few essentials and don't want to lug a bag around. Also? Going hands-free is the absolute best.  Whether you're biking around, hitting the gym or simply looking for a chic way to stash your essentials, a hip pack is the modern/throwback answer to keeping it all together. 

The structure of the Fanny Factory pack is super-smart: crafted from durable, water-resistant fabric in a slew of fun designs, the bags have a side release clasp and five zippered compartments, which means that your keys, sunscreen, wallet, and phone each get their own designated spot — no more digging! Can you tell we're converted? The final clincher? They look insanely cute with a bikini. 

Fanny Factory is a partner brand in The Wanderlust, our chic subscription box which spans the globe and sends the coolest in beauty, travel, fitness and style gear directly to your door. Next stop, Havana! The newest edition drops soon, make sure you're subscribed! 


A post shared by Fanny Factory (@fannyfactory) on